Tesária is an independently owned Canadian design company based in Vancouver, British Columbia. We support public-sector organizations, global enterprises, institutions, nonprofits, and growing businesses.

We create brand systems, websites, digital products, packaging, and product-related experiences that help organizations communicate clearly, earn trust, and grow with confidence.

The Company

Independently Owned. Directly Managed.

Tesária began in 2024 as a focused brand-strategy practice, first operating under the name Decode & Trend. By 2026, it had grown into a full-time multidisciplinary design and digital solutions company.

The work now spans product design, branding and rebranding, UX/UI, website modernization, mobile app interfaces, packaging, and related digital solutions.

Clients work with one accountable company, one clear process, and one consistent standard from strategy to delivery. Every engagement stays intentional, refined, and carefully aligned with the client’s goals, audience, timeline, and quality expectations.

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The Team

Tesária is a senior team that acts on what it learns and follows through. We listen closely, communicate decisions clearly, and involve clients at the right moments. Clients receive more than polished design. They gain a clear experience, practical work their teams can use, and solutions that support growth, build trust, and bring their vision to life.

Tes T. Fernando, Founder and Chief Operating Officer at Tesária

Tes T. Fernando

Founder & Chief Operating Officer

Tes T. Fernando started Tesária in 2024 as a part-time brand strategy and design practice. In 2026, she made it her full-time focus and grew it into a multidisciplinary design and digital solutions company.

She leads operations and business development while contributing hands-on expertise across brand strategy, branding and rebranding, creative direction, web design and development, UX/UI, mobile app interfaces, copywriting, research, digital optimization, and accessibility-ready delivery aligned with WCAG standards and ADA accessibility requirements.

Her work remains centred on each client’s vision, the customer experience, and lasting results.

Boris Belov, Senior Manager, Front End Developer and Product Designer at Tesária

Boris Belov

Senior Manager, Front End Developer and Product Designer

Joined Tesária in 2025

Boris Belov has more than 10 years of experience designing digital products for public-sector initiatives, large enterprises, educational institutions, financial services, media, energy, and technology companies.

His previous experience includes work connected with Société Générale, Dartmouth College, Forbes, Grishin Robotics, and international campaigns involving Samsung, HP, ASUS, Mastercard, and Intel. He has worked on enterprise platforms, multi-tenant ERP systems, CRM solutions, SaaS products, mobile applications, e-commerce websites, institutional digital experiences, and high-traffic campaigns.

At Tesária, Boris works directly on website modernization, enterprise digital platforms, mobile interfaces, and design systems. He turns complex requirements into clear user flows and production-ready interfaces that reduce friction, improve the customer experience, and give client teams a stronger foundation for growth.

Walker Jonat, Senior Brand Strategist at Tesária

Walker Jonat

Senior Brand Strategist

Walker Jonat creates brand identities and websites that help organizations communicate clearly, look credible, and stay consistent across digital and physical experiences.

His work includes brand strategy, logo design, typography, colour systems, visual language, layout, web design, responsive page structure, UX/UI, and supporting brand assets. He also has strong experience with modern AI design and development platforms, using them to explore ideas, prototype digital experiences, and improve production without losing human creative judgment.

At Tesária, Walker contributes directly to brand strategy, branding and rebranding, creative direction, and web design. He turns business goals into recognizable visual systems and useful digital experiences that strengthen customer connections and support long-term brand growth.

How We Work

A clear four-stage process keeps every engagement focused, documented, and aligned with business needs.

  • Strategy

    We define the problem before design begins. This includes business goals, audience needs, stakeholder priorities, project scope, success criteria, and written approval before production starts.

  • Design

    We translate strategy into visual direction, structure, user experience, and communication decisions. Review milestones keep the work clear, controlled, and aligned with the approved direction.

  • Craft

    We prepare polished design, content, and digital assets with attention to accessibility, responsiveness, performance, consistency, and real-world usability.

  • Delivery

    We provide final assets, documentation, launch-ready files, and a clean handover based on the approved scope.

Partner with Tesária

For larger or specialized work, Tesária brings together the senior capacity the project needs while keeping communication, decisions, and delivery under one clear process.

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Start with what needs to change

Bring the vision. Leave with clarity.

Tell us where the experience, brand, or digital platform is falling short. We will help shape a practical direction your organization can use and grow from.

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